Nutrena USEA American Eventing Championships

AEC Trade Fair

The Trade Fair at the USEA American Eventing Championships presented by Nutrena Feeds (AEC) is an event unto itself, and a highlight of the competition for spectators and competitors alike!  It features local, national, and international vendors selling goods and services in one convenient location.

Why be a Trade Fair Vendor at the AEC?

The Trade Fair allows vendors to not only sell your product or service at the AEC, but also to increase recognition of your product or service to a geographically diverse audience. The AEC is unique in the fact that it brings together spectators, and competitors of every age and experience level from all corners of the country to one venue and the Trade Fair provides them with the opportunity to shop for products and services they might not otherwise encounter. This Championships is the only one in the country where a 12-year old girl riding her pony has the chance to compete alongside multiple Olympic riders, and the spectators follow suit.  The AEC features over 700 riders, and thousands of spectators from more than 40 states. The AEC website has 156,000+ page views during the event, 6,000+ views of nightly videos, and during the event related emails are sent nightly to over 44,000+ individuals who have indicated a personal interest in the sport.

Inquire today about being a part of the USEA Sponsor Village and Trade Fair at the AEC. Contact Kate Lokey at [email protected]

2017 AEC sponsor vendors: 

AEC Sponsor Village


Boehringer Ingelheim

C4 Belts

Charles Owen


D.G. Stackhouse & Ellis Saddles

Dubarry of Ireland

Exceptional Equestrian

FITS Riding, LLC

Horse Hydrator

I Love My Horse

La Mundial Boots

Land Rover

Nelson Manufacturing

Noble Outfitters



Point Two Air Vests

Professional’s Choice

Ride Heels Down

VTO Saddlery

USEA Official Corporate Sponsors